Tillyliving's ("we", "us", "our") Privacy Policy details how we gather, process, retain, and share your personal data when accessing tillylivingworld.com (the "Site") or purchasing from us, and outlines your rights regarding your information and how to reach us with privacy concerns.
We're dedicated to protecting your personal data in line with all relevant privacy regulations, including the EU General Data Protection Regulation (GDPR), the UK General Data Protection Regulation (UK GDPR), the California Consumer Privacy Act (CCPA), the Australian Privacy Act 1988 and Australian Privacy Principles (APPs), and comparable data protection rules.
1. Which Personal Information We Collect
Your information falls into 2 categories:
Order and Account Information — during or after a purchase attempt, we obtain your full name, delivery and payment addresses, email address, phone number, and payment details. We do not keep complete payment card numbers; payment providers process these safely.
Device and Usage Information — visiting our Site triggers automatic collection of device details and site activity, such as your IP address, browser software, operating system, regional timezone, pages visited, referral search terms, and your engagement with the Site. Cookies, log files, web beacons, tags, and pixels capture this data.
2. The Ways We Collect Your Personal Information
You provide personal information directly by completing a purchase, setting up an account, reaching out to customer support, opting into email or SMS promotions, or using our Site. Personal information also comes automatically from cookies and tracking technologies as you explore the Site.
We gather only the personal information that's genuinely needed for our operations. We don't intentionally gather personal information from children below age 13.
3. The Purposes for Using Your Personal Information
We apply your personal information toward these objectives:
- Processing and delivering your orders, handling payments, arranging shipment, and providing order receipts and payment invoices.
- Staying in contact with you regarding order status, answering customer questions, and addressing assistance requests.
- Delivering promotional messages via email or SMS, where you've given permission or where a lawful business reason exists.
- To identify and assess orders for fraudulent activity or potential hazards.
- To enhance and refine our Site through data analytics.
- To display customized ads to you on external platforms according to your online activity.
- To meet our regulatory and statutory requirements.
We will not process your personal information for uses that differ from the original purpose without your permission.
4. Text Message and Email Promotions
When you enter your mobile number at purchase or complete any registration form, you agree to get SMS messages from us regarding your transactions, cart reminders, and special promotions. How often messages arrive may differ and carrier charges apply. Opting in to SMS is separate from whether you buy.
If you've signed up for our email promotions, we'll send you messages about our products and special offers. You can remove yourself from email communications anytime using the opt-out link in any email, or turn off SMS by texting STOP in reply. You may also unsubscribe by contacting contact@tillylivingworld.com. You'll still get order-related messages after unsubscribing.
Your contact information is not disclosed or leased to external parties for their promotional communications.
5. Tracking Tools and Web Cookies
We employ cookies and related tracking mechanisms to better serve you on our Site, review user patterns, and deliver personalized ads. This includes:
- Essential cookies — necessary for Site operation, including cart functions and authentication.
- Analytical cookies — help us track visitor patterns and Site usage.
- Pixels for ads and marketing — deployed by services like Meta (Facebook/Instagram), Google, TikTok, and Snapchat to show ads tailored to your activity online.
Manage your cookie preferences via our cookie consent banner when visiting the Site, or adjust them in your browser settings—though doing so might impact how the Site functions.
6. Parties Receiving Your Personal Information
Your personal information is shared with vetted third parties who assist in running our operations. These commonly comprise:
- Shopify — our shopping cart and checkout system.
- Email and SMS marketing services — for handling promotional outreach.
- Website analytics platforms — including Google Analytics, to monitor Site performance.
- Social media and advertising networks — such as Meta, Google, TikTok, and Snapchat, to deliver personalized campaigns.
- Transaction processors — such as Visa, Mastercard, PayPal, Apple Pay, and related services, to securely complete purchases.
- Delivery and order fulfillment services — responsible for getting orders to you.
We may also share personal information as legally required, in response to lawful requests, or when necessary to defend our legal interests. Your personal information is never sold to outside parties.
7. Cross-Border Personal Data Movement
Your personal information may be moved to, held, and processed outside your home country, including regions where privacy standards may differ from yours. When transferring personal information across borders, we implement appropriate protections to meet this policy and relevant data protection legislation.
8. Data Security
We implement reasonable safeguards against misuse, loss, interference, and unauthorized access, alteration, or exposure of your personal information. Our Site employs SSL (Secure Socket Layer) encryption throughout all checkout operations. Payment data is handled only by PCI-DSS certified vendors and never retained on our servers.
Should we discover a data breach posing significant risk, we will alert impacted users and applicable regulators per applicable legal requirements.
9. Data Retention
We keep your personal information as long as needed to deliver our services, meet legal requirements, handle disputes, and uphold our commitments. Once no longer necessary, we'll make reasonable efforts to remove or anonymize it.
10. Your Rights
Your location may grant you certain rights regarding your personal information:
- Right to access — you may request a copy of the personal information we maintain about you.
- Right to correction — you may ask us to fix information that is inaccurate or incomplete.
- Right to deletion — you may ask us to remove your personal information, except where we must keep it by law.
- Right to object — you may opt out of receiving your personal information used for promotional communications anytime.
- Right to data portability — under certain conditions, you may request we provide your data in a portable format.
- Right to withdraw consent — if consent is the basis for processing your information, you may withdraw it at any time.
To exercise any of these rights, please reach out to us at contact@tillylivingworld.com. We'll provide a response within 30 days. We may ask to confirm your identity before fulfilling your request.
UK and EU residents enjoy additional protections under the UK GDPR and EU GDPR, including the ability to file a complaint with their regional data protection authority. California residents are protected by the CCPA, which includes the right to learn what personal information we collect and the right to refuse the sale of personal information — we do not sell personal information. Australian residents are covered by the Privacy Act 1988 and Australian Privacy Principles.
11. Complaints
If you're concerned about our handling of your personal information, please reach out to us at contact@tillylivingworld.com first. We'll examine the matter and reply within 30 days. If our response doesn't resolve your concern, you can escalate to the data protection authority in your area.
12. Changes to This Policy
We'll revise this Privacy Policy periodically. When updates occur, we'll modify this page accordingly. We suggest you read through this policy regularly. Using our Site following any updates means you agree to the revised policy.
13. Contact Us
For any questions regarding this Privacy Policy or our handling of your personal information, please reach out to our support team at contact@tillylivingworld.com. We aim to respond within 1 business day.
Tillyliving · contact@tillylivingworld.com · tillylivingworld.com